Facebook, Twitter and all other social media networks are a gold mine for scammers and hackers which want to lure unaware internet users to websites which promise the ‘victims’ that they have a chance of winning a ‘Free iPhone’ or a ‘free car’. The scammers and cyber criminals are aware of the fact that those type of items are wanted by a lot of people and with that knowledge they setup online and offline environments which will ‘exploit’ the victims from their money, personal information and identity.
The cyber criminals and scammers which are ‘exploiting’ people online are never done, they will continue to exploit their victims and the environments of the victims to increase their earnings.
So now position yourself in the shoes of a cyber criminal that is performing these type of attacks. The cyber criminal will target adults (55+) and young people as they know that they will have money to spend.
The first thing they will search is an item which is wanted by a lot of people. The Apple devices ‘iPhone’ and ‘iPad’ are wanted by all ages, so it is not strange that they will select an item like the ‘iPad’ or ‘iPhone’.
The second thing the cyber criminal or scammer will do is the selection of the environment which will be targeted. The cyber criminals often choose to target multiple environments at once, so if you see a ‘Free iPhone’ scam on Facebook, the chance is very high that the same scam will be active on Twitter and other social media networks.
Now that the cyber criminal knows which environment is going to be targeted, the cyber criminal will create fake online environment which will imitate legitimate looking websites like BBC, Facebook and Twitter.